Media Relations

Connecting your story with your audience

At the heart of Shine Creative is strong media relations built on experience, instinct and trusted industry relationships.

We work closely with clients to uncover the strongest angles within their brand and secure meaningful coverage across print, digital, broadcast and industry media.

From national travel features and hospitality coverage to business commentary and profile pieces, we focus on thoughtful, targeted PR that builds long-term visibility and credibility.

Our work can include:

• Press office support

• Media outreach

• Story development

• Press launches

• Journalist relations

• Press trips and media hosting

• Travel and hospitality PR campaigns

• Broadcast opportunities